SmartMech Tamper-proof revenue tracking system

The Bulk Vending industry has long been struggling with trade loss, so with the new SmartMech® tamper-proof revenue tracking system, the industry's losses are virtually eliminated in every machine equipped with SmartMech® technology.

The criteria for the design of a trademark were to represent the use, application, and revenue of SmartMech Corporation's Route Management System for the international Coin OP Industry. Needless to say, precision is one of the key concepts embedded in this mark. There are two versions of the logo, one spells out the full name, the other is a key-visual to simply demonstrate the process from gum ball to cash flow.

The solution boiled down to money and gum balls around the globe.

• international currency symbol: cash over the globe
• gumball: every kid knows these from vendor machines and the glistening, smooth, red jaw breaker essentially represents any sort of candy

inconceptsdesign created a word mark, key visual, labels, stationery, ads, product sheets, kit folder, power-point presentation, a modular trade show booth and design guidelines, enabling self-reliance in future production of communications.

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